Posted in Blog Archive

Posted by abeodbart August 31, 2009 at 12:09 pm

The communications watchdog has found Channel Nine breached the TV Code of Practice in a stunt that aimed to   Hypnotise     Viewers.

The Australian Communications and Media Authority (ACMA) has found that the segment broadcast on the program, A Current Affair, in September last year was designed to induce a hypnotic state in viewers.

During the segment, entitled Think Slim, references were made by the program’s host, the reporter and a hypnotherapist to the fact that the story would feature a demonstration of a hypnotic process designed to help with weight loss.

The segment culminated with a brief hypnotherapy session that lasted for about one minute.

ABC News (Thanks SarahWoo)

August 31, 2009 at 12:23 pm
@tuism says:

I think the more important fact here was – did it work?

August 31, 2009 at 12:51 pm

Fair play if you can get away with it!

August 31, 2009 at 12:54 pm
Joe Pendragon says:

Your banner text should read “All Your Mind Are Belong To Us”. The lack of plural is needed if you’re trying to ape the famous quote from Zero Wing.

August 31, 2009 at 1:21 pm
Vicki says:

But if they said it was going to happen how have they breached the TV Code of Practice? If they hadn’t said anything and just done it I could understand the complaint.

Sounds like people who can’t be bothered to get up and turn the tv over had too much time on their hands and complained!! Its simple! If you don’t like it DON’T WATCH IT!

August 31, 2009 at 2:06 pm
Tash says:

sounds great – wish they would show more of them. 😀

August 31, 2009 at 2:21 pm
Fraser says:

Derren’s got to be planning something, surely.

August 31, 2009 at 2:24 pm
cd says:

surely no-one can be hypnotised that doesn’t want to be?

and even those who want to be cannot necessarily be hypnotised (i’ve had it tried on me, meh, nothing, didn’t work)

August 31, 2009 at 2:48 pm
Richard Eggleston says:

Well given that hypnosis can be defined as an altered state of conciousness and watching TV induces an altered state, in me at least, can we look forward to all TV channels being brought to book.
TBH Why don’t the regulators get to grips with the fact there is nothing magical or malign about hypnosis.. It just seems to induce a panic reaction in otherwise intelligent and sensible people. Surely there is now a place for a scientific, non hocus pocus examination of hypnosis, I have no issue with stage hypnotists, but the shadow of Svengali has been cast too long. Perhaps DB could examine the evidence, and even come to some conclusions.

August 31, 2009 at 5:06 pm
Colin says:

I agree with Richard – hypnosis and subliminal suggestion are almost always portrayed in a poor light, which is very unfair… and in fact I’m pretty sure normal TV (and especially advert) producers currently use techniques which rely on these mechanisms to make products and plots more engaging. I’m sure the recent trend to invent ingredients with poorly masked names (“now with added elasto-pro-facelift-ium”) partially works on a subliminal level.

Having said that, TV sways our judgment enough, if they start allowing greater levels of subliminal messaging, I’ll never be able to decide if I’m watching Big Brother because I want to, or because THEY want me to…

In other news, has anyone found more than the 2 hidden characters out of this post? 😀

August 31, 2009 at 5:16 pm
80s Craig says:

I’d love to think that hypnotising people via TV would work. After all, there are hypnosis CDs available already.

I think “hypnosis” is too broad a term, as most people think of hypnosis as a catatonia, where it can actually be used in a way that keeps the subject far more lucid.

Didn’t Derren do a similar hypnotise-a-subject-using-a-tv-screen thing with a zombie video game?

August 31, 2009 at 6:14 pm
Angelos says:

Surely you’ve found a loophole in TV code for channel 4, no? 😉

August 31, 2009 at 6:19 pm

Using this as inspiration, Derren? 😀 xx

August 31, 2009 at 6:21 pm
Angelos says:

oh, and what’s up with the non-breaking space &nbsp in “Hypnotize____Viewers”?

August 31, 2009 at 6:46 pm
LairyT says:

@Colin – would you enlighten us on the hidden characters? I noticed that there is odd spacing between the words Hynotise and Viewers but don’t know how to ‘reveal’ anything?!

August 31, 2009 at 6:50 pm
Paul B says:

Hypnotising people via TV would work, as long as the subject believes that it would, in the same manner that any other form of hypnosis will.

At the end of the day, all there is is the subjects belief.

Paul B

August 31, 2009 at 7:15 pm
Nopke says:

Hm, isn’t all things from and in the media (tv, radio, magazines) a bit in the same area. People drive/walk/sit around in sort of that hypnotic state quite a lot so we should have been out there buying lots of stuff from a trance already way more …. ehehehe …. I mean, is it really you who decided to buy that stuff, or to eat more or less, or to become sexual more active (or less) ….. is it really you?
Let’s all sue everybody who puts out a word in media .. .or people around you …. they for godsake hypnotized us! A disgrace! How dare they! Sue them!

Erm .. who is sue?

August 31, 2009 at 7:55 pm
Debs says:

yes i remember that zombie one, poor bloke!
whats with the gaps in “to Hypnotise Viewers”…….

August 31, 2009 at 8:27 pm

Way to go, Channel Nine! That’ll teach those plump couchpotatoes.
Give ’em beans. Fill their fat-headed minds and hungry hearts with low-fat propaganda.

May your sugar-coated morsels of entertainment drown each and every of their collywobbles for eternity!!

August 31, 2009 at 9:28 pm
Colin says:

@LairyT (and everyone else lol) – the obvious capitals are H and V – but these are unlikely to form a word… could be an anagram I suppose, but so far all the capitalised characters have been in the correct order.

I’ve got a theory which changes the letters to more likely ones (it’s not rocket science, think about the difference between this post and previously encoded posts)… it’s quite neat and is also backwards compatible with previously hidden messages – the same principle can be used to decode all messages so far.

The question is… what do we do with just 2 letters? Wait for more, or are there more letters hidden elsewhere?

August 31, 2009 at 10:37 pm

To be fair, Phillis did say that the next competition would start today.

I’m still hoping my phonecalls come to something. I don’t want to have to ring them back!

August 31, 2009 at 10:47 pm
Rebecca says:

I think Cris Angel did something like this recently too.

Hypnotism/affirmations = same/same

August 31, 2009 at 11:13 pm
Colin says:

@TheZomeister – I’ve been combing the site all day too… think i’ve found another use for that phone number (and have seen another one too – if it had an even number of digits. Will DM you :)

September 1, 2009 at 1:39 am
Todd Stofka says:

I love the Derren attempts to show how people can be influenced for the good with hypnosis.
It can work wonders for those who want to make the change.

September 1, 2009 at 7:14 am
Angelos says:

There is nothing to the 2 spaces in “Hypnotise Viewers”. It’s just that when it was copied over from ABC News, the break between the two words (&nbsp) did not translate in this post because the line is long enough to fit those words. However, on the ABC site, the line is shorten with something on the right of it, so they used the break.

But yeah, I’m not sure if they search for certain keywords that they want to hide and then use them on the blog, because most posts are copied/pasted exactly to the word from other news site. For there to be any hidden messages within it, it would mean that the DB crew were searching for those keywords in the news to find them and then use them, but it says after the source link on the bottom of the post “(Thanks *)”, which could mean that (Cont. below)..

September 1, 2009 at 7:21 am
Angelos says:

(cont. from above) the DB crew received messages about these from the people they are thanking. It is unlikely that their sources know what needs to be hidden. So the only way that there are hidden messages in posts that reference some blog readers is that the DB crew search for the keywords that they want to hide to already be in the news stories that they are sent. However, that would mean that there is a lower probability to find the keywords they are looking for only from sent stories than just to do a normal search on Google News, that would certainly yield results.

So, in conclusion, after this much useless rant, it would make more sense that stories sent in by readers would not have hidden messages, but are on the right track with The Events. But, then again, what do I know?

September 1, 2009 at 9:53 am
Colin says:

@Angelos – the article linked in the post above Doesn’t capitalise “Hypnotise” or “Viewers” anywhere in it’s page, and I can’t sEe any additional spacing (regular or non-breaking/nbsp) between those words in the page souRce.

Previously encoded posts have just used single-letter capitalisation, which is Really quite simple to encode a few words, and doesn’t require a pre-prepared mEssage, so any post can be used. After writing this message, I weNt over it and capitialised the word “DERREN”, for example.

I’m still curious to find any more than 2 letters though… I’m wondering if Phillis is teasing (read: torturing) us now, spreading the hidden letters out over longer and longer periods…

September 1, 2009 at 11:46 am
Francis says:

‘Hypnotise Viewers’ is an anagram of ‘Piss With Everyone’. Looks like we’re all going to wet ourselves at the same time…. and subsequently be stuck to our sofas.

Derren you dirty devil

September 1, 2009 at 12:12 pm
Colin says:

@Francis – Hahahaha it totally is, well spotted!!

September 1, 2009 at 12:40 pm
Francis says:

@ Colin
Thank you, I think we can all agree that this is definitely going to happen 😉 . Personally I will be laying out newspaper just to be on the safe side… or maybe a tarpaulin.

September 1, 2009 at 3:19 pm
debs says:

theres not just been capitalised letters so far, there are 2 words aswell.

September 1, 2009 at 4:00 pm
ed F says:

@debs – Thats what I thought, but then Colin pointed out that “CENTURIES” is in capitals on the original post as well, not just on the Derren Brown blog. Shame tho…

September 1, 2009 at 4:21 pm
Colin says:

@debs, @ed F – I’m half expecting them to change the capital-letters thing though, since people know what to look for, and I should imagine they’d like to keep us on our toes. So, do the capital letters mean anything any more? Or are we missing some other encoding mechanism, and focusing on a Trojan herring instead…

September 1, 2009 at 10:14 pm
debs says:

i dont know, part of me thinks the capitalisation thing is still on but maybe the clues will be a bit more cryptic.
minus CAPITALISATION, there is also I’M NOT…im not hv…..??

September 1, 2009 at 10:15 pm
debs says:

ok im losing my mind, i mean to type CENTURIES, not capitalisation ….. whats happening to me!! hahaha

September 1, 2009 at 10:48 pm
Gewitternacht says:

I think we’re supposed to draw a picture that gives the impression of hypnotising whoever looks at it and send it in, but I can’t be bothered.

September 1, 2009 at 11:03 pm
Colin says:

@debs – Where’d the “I’m not” bit come from, i don’t see it? Could be an anagram, perhaps?

September 2, 2009 at 1:57 pm
debs says:

@Colin, yes anagram had crossed my mind, the I in I’M should be capitalised, so im not sure if it should be included…so far there is MNOTHVNOMORE…..of course it could be absolutely nothing lol

September 2, 2009 at 4:25 pm
LairyT says:

The capitalisation of ‘I’m Not’ is like that in the original article so all I can see that we have is the capitals H V. The extra spacing before each of these letters though suggested to me that they could be the second letters of a phrase/words for example tHe eVents, but I don’t know how that helps with anything if I am even right. Anyone else’s input would be appreciated…….

September 2, 2009 at 4:40 pm
Gewitternacht says:

high voltage! We’re supposed to paint a picture of a high voltage cocktail. I still can’t be bothered though.

September 2, 2009 at 4:43 pm
Colin says:

@LairyT – ooh I like that… my thoughts are that the spaces indicate how many letters the capitalised one should be offset by – there’s 3 before “Hypnotise” and 5 before “Viewers” – giving “hyPnotise viewErs”. So the first 2 letters could be “PE”… but there haven’t been any more encoded posts to dis/prove my theory!

September 2, 2009 at 4:45 pm
Colin says:

PS – shh… don’t tell anyone my theory 😉

September 2, 2009 at 5:06 pm
stacie says:

well i thought the hidden word was tomorrow

September 2, 2009 at 5:08 pm
stacie says:

sorry not on this post meant i got tommorrow from the second to last post about the update for the week.

September 2, 2009 at 11:58 pm
Colin says:

Has everyone given up on this curious spacing post? I can’t seem to let go… what does it mean? One thing I’ve learnt dabbling in magic, is that everything is done for a reason. The less important something appears to be, the more important it actually is…

September 3, 2009 at 12:11 am
Siobhán says:

@Colin, I’ve lost the will to speculate!
But the one thing I did learn from my Dreamweaver training is that spacing like this normally has to be coded in, its hard to do accidentally… (but that’s assuming that this blog uses Dreamweaver, my knowledge goes no further then theory!!)

September 3, 2009 at 12:37 am
Colin says:

@Siobhán – yep, you’re right, plus Phillis went to the trouble of capitalising the H and V, and on Monday, which is when s/he said the next competition would start…

September 3, 2009 at 9:42 am
JayKay says:

Are we reading too much into this? Are we the ones who are I know I was last night! Remember ‘misdirection?’ As is stated in the ‘upside down’ video to enter the competition – maybe the answer is more straightforward. Maybe it’s just to draw our attention to what’s to happen; to prime us? Or to lead us to believe that’s what’s to happen; we must believe we’re being hypnotised?

Or maybe it is to do with the Enigma machines after all? Maybe it’s a simple (though difficult enough for me and my non-mathematical brain) pair-wise solution; that h=v on a qwerty keyboard? That each letter moves on 7 spaces; H becomes V? Or maybe we missed some Caps somewhere..?

What about the Derren Wizard poster? It has numbers and Greek letters? Must find… Must get off my fat but

September 3, 2009 at 9:44 am
JayKay says:

Ooh, lost half a sentence there. ‘Off my fat butt and get out!’ Must satisfy the old obsessive compulsive and tidy it up.

September 3, 2009 at 12:55 pm
Colin says:

@JayKay – what’s the Derren Wizard poster? Greek letters? I’ve missed that!

I had wondered if they could be roman numerals, but only V works. Unless A=1, B=2, C=3 [..] H=8 therefore H=D+D, which would make the letters: 5, 500+500… think that’s a blind alley though.

My instinct says the spaces must be part of it… somehow…

September 3, 2009 at 1:10 pm
JayKay says:

Oh now I won’t be able to find it! Let me have a look. And a think. I am all thunked out though. Do I remember an chi and a psi?? I’ll get back to you?

September 3, 2009 at 1:14 pm
JayKay says:

I’ll still look for it. It was a psi and chi I think and the numbers 390. I have scribblings of it on a piece of paper. It was on a post and Derren was pulling a face and it said something like ‘Have you seen this Wizard?’ Might be nothing to do with owt?

September 3, 2009 at 1:26 pm
JayKay says:

Not being a Harry Potter fan, I guess I wouldn’t know the basis. Found this on the web, so I guess I read into it too much.

September 3, 2009 at 1:36 pm
JayKay says:

” ‘Hypnotise Viewers’ is an anagram of ‘Piss With Everyone’ “. I forgot Francis’s comment too. Think the H V thing is simply this – you cheeky monkeys. But then I have been known to be wrong. Often.

I think I might shower now and come off the Derren Brown nipple for a while… Oh what a lovely thought…

September 3, 2009 at 2:46 pm
Siobhán says:

And an anagram of ‘Its Phoney Viewers ‘

(mind you its an anagram of ‘Erosive When Tipsy’ aswell so may mean nothing at all!)

September 3, 2009 at 3:25 pm
CJ says:

@JayKay. Was this what you were thinking of:-

September 3, 2009 at 5:02 pm
JayKay says:

‘Tis indeed. And it proves I have gone mad and am peering into the Brown Abyss.

Oh why am I so oft tempted towards the double entendre?

Thank you for that CJ. I can sleep tonight. Maybe.


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