The Fun Theory site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better. We’ve blogged some of the videos in the past, but be sure to check out the full collection over at http://thefuntheory.com/.
Below is ‘The Scratch Mat’.
“Most people enter a building without cleaning their shoes, often resulting in dirt all over the floor.
Could this nuisance be removed by making the activity fun to do? We think so.”
http://thefuntheory.com/ (Thanks @sureality)



Most of them only wipe one foot though… lots of right shoeprints in that shop.
Yeah, it will look like there was a sale on targeting monopods.
fun is a little more complicated if yer a serial killer…
I bet that’s great fun on an 8-hour shift.
Fun, fun, fun! We need more of this in our lives to put a smile on our faces! I wonder whether they’d be used less though once the novelty has worn off. I certainly hope not.